Many homeowners today aim to lower their energy costs and further improve their home’s comfort by investing in energy-efficient products. In fact, a recent study by the publishing arm of the National Association of Home Builders (NAHB) reveals that most consumers remain in favor of greener options for their home improvement.


Whether it’s doors made of durable, more sustainable materials, or windows in Rochester, NY that insulate better, the following research can help industry leaders determine which green options homeowners look for.

Homeowners’ Attitude to Sustainability
The newly released publication, “What Green Means to Homebuyers: Perceptions and Preferences,” emphasizes consumer preferences for the home or community’s green or high-performance features. It analyzes the consumers’ attitudes on a variety of green features, concepts, and terminologies; the resonance of said terms as potential marketing tools; and the possibility of a home purchase when influenced by the same terms and features.

“This new study is an incredibly useful tool to help builders and remodelers determine not only consumer attitudes towards green homes, but also which green features consumers care most about,” states Tom Woods, NAHB Chairman. “We have seen incredible growth in green and sustainable building over the years, and the results of this survey only further solidify the continued consumer interest in green building, and which attributes matter most to these buyers.”

Greener Options Through Andersen Windows
These findings serve as a call to action for leaders in the home improvement industry to offer more sustainable products; a call that your reliable window company in Orchard Park, NY is already heeding.

Renewal by Andersen® of Western NY is the leading choice for quality replacement windows in Rochester and surrounding areas. Through our exclusive Fibrex® material for your windows’ sashes and frames, we’ll help you maintain a more energy-efficient home. This composite fuses the strength and durability of wood grain with the low maintenance value of vinyl. It keeps an airtight seal that prevents costly energy from leaking out of your home.

Your choice of Low-E glass can also augment the benefits of Fibrex®. Our advanced glass options include High Performance™ Low-E4® SmartSun™ glass, which prevents damaging UV and IR light from entering your living spaces, ensuring comfortable and damage-free interiors. This also lets you enjoy a considerable amount of energy savings.

Experience a comfortable, more green-friendly home through excellent replacement windows from Renewal by Andersen® of Western NY. Give us a call at 585-563-3533 or fill out our online form for a free estimate.